As a worldwide leader in logistics since 1904, Innovation and Delivery is GEODIS’ culture and philosophy. Our unique heritage is built on commitment to clients, an innovative mindset, passion, solidarity spirit and trust to think ahead and establish records.
Everyday, we help our clients succeed by overcoming logistical constraints. Our slogan #KeepRising is more than a claim – it is a mindset. If you like challenges, out-of-the-box thinking and teamwork, there is an opportunity for you as we are looking for a highly motivated Digital Marketing Campaign Manager (M/W).
MISSIONS:
Create, coordinate and manage Marketing & Sales Campaigns for GEODIS, for new and existing services;
Full funnel approach : Social, Web and CRM
Support, Planning Coordination and Optimization of campaign activities within the global GEODIS network
RESPONSIBILITIES
– Search Engine Management:
Master Google Ads (preferably also Editor & Microsoft Bing)
Build, manage & optimize Google Ads (& preferably Bing) campaigns;
Write keyword-linked ads and optimizations;
Look for traffic-generating keywords according to campaigns;
Master targeting and audience generating advanced techniques.
– Social Ads management:
Understand and master LinkedIn Ads, Facebook Ads & Instagam Ad platforms;
Manage and optimize campaigns;
Master targeting criteria according to campaigns;
Look for traffic generating audiences according to campaigns.
– Mailing management
Select and Rent external mails and data bases
Manage with Expertise with SF and Pardot tools;
Optimization contents, A/B testing management
– Templating and advice:
Categorize and template campaigns formats;
Support formats for Lines of Business/Regions
– Analysis & reporting:
Provisional Business plan;
Weekly reporting;
Data analysis and strategic recommendations;
Finds solutions to optimize results according to KPIs;
Internal consulting on SEO and Social Ads.
Profile
Bachelor degree or higher, preferably in Digital/Marketing
Minimum 5 years of work experience in an international environment with digital campaigning including web, social media, CRM, campaign creation and campaign management
Passionate about the world of search engines
Mastering SALES FORCE and PARDOT tools
Proven record of campaign success and delivering business opportunities,
B2B campaign experience , industry knowledge/experience favorable
Comfortable with Microsoft Excel
Multitasking compatible
Strong organizational skills
Endowed with good interpersonal skills, a good presenter, both written and oral, strong communicator and networker with a passion for international business
Challenges seeker, team player, intrinsic drive to organize work independently and getting things done.
Mastering English and French effortlessly
Appcast
