Xplore Job Offer: Marketing Manager

City University College of Ajman

  • Ajman


  • Permanent

  • Full-time

 Planning, developing and implementing PR strategies. Liaising with colleagues and key spokespeople. Liaising with and answering enquiries from media, individuals and other organizations, often via telephone and email. Researching, writing and distributing press releases to targeted media. Collating and analyzing media coverage. Writing and editing in-house magazines, case studies, speeches, articles and annual reports. Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programs. Devising and coordinating photo opportunities. Organizing events including press conferences, exhibitions, open days and press tours. Maintaining and updating information on the College website. Managing and updating information and engaging with users on social media sites such as Twitter and Facebook. Creating a wide range of different marketing materials.  Monitoring and reporting on effectiveness of marketing communications. Assist in preparing online and print marketing campaigns.  Working closely with design agencies and assisting with new product launches.  Sourcing and managing speaking and sponsorship opportunities. Commissioning market research. Fostering community relations through events such as open days and through involvement in community initiatives. Managing the PR aspect of a potential crisis situation. Attending meetings as when necessary. Performing other related duties as needed.

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