Segment Marketing Manager – Residential/Commercial Buildings For Austria and Switzerland

This position will be responsible for leading all marketing operations, activities and initiatives for Residential and Light Commercial Buildings Segments in Austria and Switzerland. In this essential role, you will cooperate actively with relevant local and central stakeholders to agree on business strategies for supported industry segments in line with budget and agreed measurements.

You will work within a centrally managed Marketing Team in our Vienna Location reporting to the Marketing Manager for Austria and Switzerland.

Your key deliverables

Developing a roadmap for the Residential and Light Commercial Buildings segment in Austria and Switzerland and define the local strategies by setting up smart objectives and deliver bespoke results

Execution of all relevant marketing activities (i.e. events and webinars, communication literature, web updates, promotions, media and partner programs) in alignment with relevant stakeholders in both countries

Definition of integrated marketing campaigns including localization of central driven initiatives

Gathering a quick understanding of all relevant marketing tools including the usage of marketing automation, content management, reporting and translation tools as part of the daily routine

Building a strong network and alignment across central units, the regional sales force, product managers, business leaders and marketing counterparts to excel in this new role

Ensuring monitoring and optimization of marketing activities to achieve the highest ROI

Being comfortable to use complex process across the business and used to be part of a dynamic matrix organization

Smartly using a strategic marketing mix to defend market share and to support growth targets

Pro-actively build synergies internationally and leverage ideas and successful initiatives or insights


At least 5 years of experience in B2B marketing or marketing communication field

Fond experience in event management and proven organizational skills

Skilled in campaign management cross multiple territories

Strong experience in owning the entire marketing mix by using digital instruments

Knowledge in lead generation, ROI responsibility and partner program management highly desired

Experienced in working with international cross-functional teams in a dynamic, matrixed environment

Creative approach to problem solving and experience working with cross-functional teams in a dynamic environment

Superior verbal and written communications skills and networking abilities

Very good numeracy and analytical skills including knowledge of reporting

B.S. or B.A. degree in engineering, marketing, communications or related fields

Language requirements are a must native German speaker and fluency in English (verbal & written)


Must be an innovative, creative thinker with strong prioritization skills

Must be a self-starter with energy and enthusiasm towards in a matrix team environment

Hands-on approach to execution of the marketing plan

What Company offers

Competitive compensation and benefits package

Contract in fast growing global company

Challenging projects in dynamic collaborative team

Great promotional opportunities – We encourage internal promotion, whenever possible

Excellent working environment – safety and ethics are very important for us

Culture & Values – We are more than the products we invent and produce – the way we do business is just as important. At Company, our values and culture define who we are – both individually and as an organization – and direct our activities every day

Inclusion & Diversity – Openness to diversity widens our access to the best talent. Inclusion allows us to engage that talent fully

Learning & Development – We invest in our employees for the long term – not just with salary and benefits, but with ongoing learning and development opportunities made available through the Company University


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