Technical Marketing Analyst – IoT & Mobile H/F

Company

Semi-conductor, international company with RF and IOT portfolio with a challenging & diverse environment.

In order to be part of the next technology revolution and to strengthen the company’s Ultra-WideBand (UWB) Business Unit, we are looking for a Technical Marketing Analyst dedicated to Mobile and IoT areas.

Responsibilities

You will be in charge of working with Marketing, R&D & Sales to help develop and support near and long-term strategies for key market segments.

· Manage global market research efforts based on analysts reports, customer meetings, customer data from the CRM and visit reports

· Build market expertise on target segments

· Monitor competitive landscape and perform competitive benchmarking analysis

· Provide regular reports and presentations on major segment trends and changes

· Identify areas for expansion, new segments to explore, potential areas o f collaboration with other vendors…

· Collaborate across functions to identify product portfolio gaps

· Attend industry conferences and speak to industry contacts.

Requirements

· A strong degree in a technical field or in marketing with almost 10 years of experience in the tech industry

· Strong analytical skills, previous marketing, sales or customer support experience a plus

· Technology understanding (HW, RF and SW) – Semiconductor, embedded systems, Wireless Connectivity background a plus

· Familiar with market segmentation, competitive analysis and portfolio concepts

· Ability to lead cross-functional initiatives

· Experience delivering clear and compelling business presentations to all levels of the organization

· Very fluent in English.

Webengineering

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