Job Title Senior Specialist, Strategy
Salary 2,500 AED (per month)
JOB PURPOSE:Manage and monitor the ADNOC Group technology strategic marketing, including developing and implementing a strategic marketing strategy, communicating and marketing ADNOC’s innovation and sustainability strategies internally and externally, identifying new opportunities for differentiation and competitive advantage, developing business plans / presentations for new innovation opportunities, and advising management on new business development.Ensure ADNOC is positioned internally and externally as a thought leader in innovation, including Digital and Oil and Gas 4.0, identify opportunities to differentiate ADNOC’s products in market, identify long-term market trends and opportunities for new products, identify opportunities for greater competitive advantage, support the business expectations and strategic plans, and maximize the financial return on our innovation investments through effective marketing and identification of new opportunitiesKEY ACCOUNTABILITIES:Job Specific AccountabilitiesSupport technology strategic marketing for the ADNOC Group of Companies. Develop and implement an internal and external ADNOC Group strategic marketing strategy to create market differentiation and competitive advantage for ADNOC’s innovation and sustainability initiatives, and maximize the return on technology investment. Execute strategic marketing strategy – liaise with Digital, R&D and sustainability teams to collate and develop marketing content for activities such as newsletters, microsites, intranet articles, external events, and others Plan and conduct market research and analysis activities, in collaboration with product marketing teams, including defining research objectives, gathering data from secondary market sources, aggregating and synthesizing data and drawing meaningful insights. Within the context of the ADNOC’s innovation and sustainability strategies, identify a product’s unique differentiation and the market benefits it delivers in order to define support the innovation strategy. Explore and incorporate new approaches to innovation, including new products and/or services, new business models, licensing agreements and strategic partnerships. In collaboration with cross-functional and external experts, generate innovation ideas then select winning opportunities to pursue for product innovation. Lead commercialization and build business plan for new product opportunities in collaboration with sales, operations, product development, finance and others. Collaborate with Communications to develop a strategy to position ADNOC externally as a thought leader in innovation, including Digital and Oil and Gas 4.0. Manage and collaborate with internal partners and marketing teams Prepare ad hoc reporting and analyses for key metrics and special projects. Forecast strategic marketing opportunities and facilitate monthly tracking. Create strategic marketing dashboards to continuously monitor all efforts to create differentiation and competitive advantage through innovation. Regularly report to the Technology leadership on the health of ADNOC’s innovation strategic marketing efforts.